can your english face
any challenge?

 
 
 

CCAA, the most traditional english school in Brazil, wanted to show
in its ad campaigns that those who speak english do well in life.

Exploring this new approach, we created a concept where our main character has an unbeatable english.

In the movie, he meets Jessica Alba in the elevator of the Empire State Building. Not even the worst villains of cinema make him lose his good english.

On YouTube, for the first time, we have a vertical player. It allowed the users to visit different floors and find bad guys that would challenge our hero's english.  

 
 

CREDITS

Agency

Creative Directors



Art Directors



Copywriters




Production
Company

Director

 

NBS/Dentsu

André Lima
 Marcello Noronha
Moacyr Netto

Vinicius Prego
André Havt
Rafael Conde

Estevão Queiroga
Ricardo Weitsman
Rodrigo Almeida

Dínamo Films


Edu Cama